Banksy Opens Online Store, Gross Domestic Product
This month elusive graffiti artist Banksy has open his own online store, aptly named Gross Domestic Product. It contains a range of products curated in true Banksy style, ranging from an empty can of spray paint at only £10 to a Union Jack stab-proof vest designed for the British rapper Stormzy, which caries a price tag of £850.
Banksy claims that the
introduction of his branded merchandise online store was brought about due to
legal action from a greetings card company that was trying to “seize legal
custody” of his name.
The online store looks like every other online shopping platform, even if the
items displayed are not what you would usually find on a homeware website. As well as the spray paint and
stab-proof vest, you can also find a 230kg gravestone with the words “you have
now reached your destination” scribed on the front, and a “Tony the Tiger” animal
skin rug.
All of the products feature ‘tongue-in-cheek’ descriptions, for example there
is a baby mobile that consists of lots of cctv cameras pointed at the crib with
the description, “prepare your little one for the
journey ahead – a lifetime of constant scrutiny both state sanctioned and self
imposed”. Another example is
the Bansky welcome mat, which claims to be “hand stitched using the fabric from
life vests abandoned on the beaches of the Mediterranean.” This welcome mat has a good cause
behind it however, they are made by women in detainment camps in Greece, and the
proceeds go refugees.
The process of buying these products is not as straightforward as simply
putting in your card details. Upon
adding items to your cart, you are asked a series of questions, and your
answers are judged by an independent evaluator on originality and suitability. Successful applicants are notified a
few weeks later and redirected to a private checkout link to secure their purchase.